Future-oriented marketing: Setting the scene for presenting real estate
Informative brochures, professional flyers and a powerful visualization – these tools have always been an inherent part of our repertoire in the marketing of real estate. In order to optimally cater to our clients’ needs, we have adapted our marketing strategies at a very early stage to include new technologies such as smartphones, tablets and more, making us one of the pioneers in the industry. Aside from classic tools, the magic word for a successful, up-to-date real estate marketing is: online marketing. We reach most of our prospective clients via internet, and our buyers are very well connected as well. They are reading their e-mails and the news on the go, twitter their dream homes or like them on Facebook. There is an undeniable process of transition taking place – that also strongly affects the real estate industry.
Therefore, we present our projects across all channels. We’re not only active on Facebook , we also provide footage on YouTube and Vimeo showing detailed views of the properties including spectacular drone footage, and as of late we have also taken on Instagram We publish exposes on all relevant real estate online portals, as well as on our own website. In addition, for some projects we also create projektspezifische Websites in a responsive design and an own URL. This way, our prospective clients can not only reach us around the clock, but around the globe from their mobile devices. The symbiosis of modern technology and the desire of a haptic experience is offered in our showroom in Schlüterstrasse. Here, you can experience our properties both in digital and real life form.